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AirBaltic Christmas Landing Page

Team project. My role - UX/UI, illustrator.

Task - Create an interactive, game like landing page for airBaltic Christmas campaign 2021. The idea was to make a simple geography guessing game where if guessed enough locations correctly user could receive a voucher from airBaltic for their next flight.

When the game starts user is shown the name of a city with an accompanying picture. Once the user clicks the “continue” button, a timer starts for the round, and they can navigate the map and pinpoint their guess regarding the city’s location. Upon confirming their choice, the correct location is displayed, along with the distance between the user’s guess and the actual location. If the distance between the user’s guess and the correct location is small enough, the guess is deemed correct.

To enhance the game’s friendliness and festive ambiance, I created an illustration of a Santa character in a sleigh, which features a unique blend of a traditional sleigh with an airBaltic airplane. To create this and other illustrations for the game, I used Procreate.

30. Nov 2021